“Apollo Plus has been a successful entry level range for us, over the past four years,” said David Cormack, Marketing Director of Cormar Carpets. “Now we felt the time was right to introduce a great value, more premium-led collection.
“We’ve taken the same concept and developed the yarn, as well as increasing the pile height and weight to engineer a premier product that is still fantastic value-for-money and which looks and feels fantastic. Given the uncertain economic climate, this well priced carpet range will appeal to new homeowners and those on a budget who want to bring affordable quality and style into their home.”
In line with other members of Cormar’s easy clean family of products, Apollo Elite is bleach cleanable and stain resistant, carrying a 10 year wear and stain warranty. It is expected to retail under £20 sq m and comes in both 4m and 5m widths.
All Cormar’s stain resistant polypropylene carpets, as well as it’s wool twists and wool loops are produced on site as its Lancashire mills and distributed in the UK and Eire via its own delivery fleet.
10th October 2017